Our Story

Driven by passion, fueled by heritage.

"Le Mans 1981 - Founder & Creative Director, Automotive Racing Club"

The Automotive Racing Club Story

Born from a true passion for motorsport, Automotive Racing Club is a tribute to the golden age of racing and the timeless beauty of sports cars. What started as a simple idea quickly became a mission: to craft premium apparel that doesn’t just represent automotive culture — it lives and breathes it. Every stitch, every design echoes the spirit, the style, and the raw adrenaline of the road and the circuit.

What started as a small passion project has grown into a global community of like-minded individuals who appreciate the heritage, craftsmanship, and adrenaline of motorsports. Each product in our collection is carefully designed to tell a story of legendary circuits, iconic drivers, and the timeless appeal of racing that continues to inspire generations.

At Automotive Racing Club, we believe that racing isn’t just a sport—it’s a lifestyle. Our mission is to bring that lifestyle to enthusiasts around the world through thoughtfully designed products that honor the past while embracing the future of automotive culture.

Our Print-on-Demand Process

Quality Printing

We use state-of-the-art direct-to-garment (DTG) printing technology to ensure vibrant, durable designs that won’t fade or crack. Each item is printed with precision and care using eco-friendly inks.

Global Production

Through our partnership with Printful, we print your order at a facility closest to your location. This reduces shipping times, costs, and environmental impact while ensuring consistent quality worldwide.

Fast Delivery

Once printed, your order is carefully packaged and shipped directly to your door. Our local production approach means you’ll receive your racing-inspired apparel faster than traditional shipping methods.

How Print-on-Demand Works

1

You Order

Select your favorite racing-inspired design, size, and color, then place your order.

2

We Process

Your order is sent to the Printful production facility closest to your shipping address.

3

Local Printing

Your selected design is printed on premium quality apparel using advanced DTG technology.

4

Fast Delivery

Your freshly printed item is packaged and shipped directly to your door with tracking.

Our Values

Quality Design

We’re committed to creating designs of exceptional quality. From concept to final product, every detail matters. Our racing-inspired graphics are crafted with passion and precision.

Authentic Heritage

We honor the rich history of motorsports in everything we create. Our designs are inspired by the golden eras of racing, celebrating iconic moments and legendary drivers.

Sustainability

Our print-on-demand model means we only produce what customers order, eliminating waste from unsold inventory. Local production reduces shipping distances and our carbon footprint.